Interactive QR Codes
QR Codes are scalable, globally recognised solutions that are easily implementable across all campaigns. QR Codes cause action triggers to enhance immersive experiences for consumers in a more engaging way.
Our Approach
Dynamic Feed enhances traditional QR codes by building new capabilities and immersive trigger points. Our QR code triggers can lead to:
AR
Surveys
Website Redirects
COVID-Safe Activations
Games
Other
We believe in delivering personalised, meaningful content for better results.
Case Studies
Since COVID-19, QR code usage has surged however brands face the challenge of incentivising consumers to scan when competition is at an all time high. QR codes have been associated as part of viral marketing strategy with examples like Kanye West’s Yeezy launch, with an image of a jumper on DOOH screens and only a QR code acting as the only key to exclusive access into the range. Pizza Hut chose to gamify the QR experience through AR Pac Man on pizza boxes encouraging live tweets, prize giveaways but most importantly a modern, memorable brand experience.
Why switch to dynamic content?
Superior Customer Engagement
Enhanced Customer Screen Retention
Relevant, Up to Date Information